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The art of selling
The art of selling

The aim

To ensure staff who deal with customers learn the key skills, techniques and behaviours of selling.

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Training Program Description

The best thing about dealing with a good sales person is you don't feel like you're being sold to. As far as you're concerned you're just receiving good service.

This programme is designed to equip your staff with all the skills and techniques they need to approach sales opportunities with confidence. It looks at a variety of scenarios which all sales staff can relate to, such as the department store, the DIY store, the bank, the shoe shop and many more. Using humorous, and highly memorable, right- and wrong-way scenarios, the four key stages of selling, in both retail and financial situations, are illustrated.

Suitable for all levels of staff who deal with customers, the lessons demonstrated are immediately actionable and accessible, from winning the customer’s confidence, to discovering their needs, from knowing your product, through to closing the sale.

Included in the programme is specific extra content for both retail and financial sales. These cover everything from handling complaints to dealing with difficult customers. Each small, dramatic clip allows flexibility in facilitating a training course.

 

The key outcomes

-Perfects selling skills and techniques to guarantee customers the very best service
-Increases confidence and effectiveness in all sales staff

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